In 1993, when Mr Sharaf Eldin Yousef retired, his eldest son Mr Mohamed became the General Manager and President of the still fully private-owned I.M.C.. he is leading the company and now intends to further enlarge the company's position on the promisingly developing Egyptian market.

Till today, the whole organization of I.M.C. has been kept lean. Most of the important decisions related to imports, sales and marketing are made by Mr Mohamed himself. This means quick and flexible actions as well as reactions. Also, and in accordance the experience others have got only this "boss to boss" structure ensures full acceptance among the large number of Egyptian Key-Accounts. Nowadays I.M.C. employ's a staff of totally 50 and generated a turnover of approx. USD 6.000.000,-- in 2000.

International Marketing Center (I.M.C.) was founded in Cairo by Mr Sharif Eldin Yousef in 1975.

His main objective at that time was to import only quality stationery products to Egypt in order to set the basis for its future co-operations on exclusive agency basis.